Sponsorship Opportunities

NPA’s 2026 Convention and Expo offers customized sponsorship packages and opportunities for companies looking to deliver business success and exceed all event goals.

Sponsorship offers logo visibility, content marketing, brand recognition, attendee access to thought leadership, educational awareness, and a variety of associated benefits.

Prices and sponsor benefits range from our Platinum exposure packages of $50,000 to Friend awareness levels of $1,500. Click here for the sponsor benefits level.

Select your Ideal Sponsorship Package Today. Contact Stacy at StacyHudson@WeAreParking.org for details. Join our 2026 Existing Sponsors.

2026 NPA Convention Sponsorship
DIGITAL, VIDEO and EVENT ADVERTISINGPrices range from $1,500 - $10,000
• Host the onsite Mobile App that is downloaded by all Convention attendees.  Your custom ad appears on the opening landing page, your rotating banner ad appears on the mobile app & your logo is an icon option on the app menu. You choose the links for each item that takes the attendee to your web page destinations.

• Choose from a variety of digital banner ad sizes & locations, such as the onsite mobile app; the Convention & NPA web pages, and for added value you can bundle these options.

• Celebrate & recognize your brand on a custom 30-second video commercial you produce to showcase your corporate story. Located in a high-traffic area, be seen by all attendees on the Convention video screen more than 40 times per day.

Daily Onsite eMail Series featuring event highlights sent each morning for 4 days (Sept. 14 - 17) with your logo & link as the header of each email going to all attendees.
EDUCATION SPONSORSHIPPrices start at $2,500

With amazing speakers, innovative topics and industry insights, attendees enjoy over 50 hours of programs on topics on critical, educational matters. Connect your brand to subject matter experts and thought leadership in parking today! Speaking opportunities available based upon subject matter expertise. Recognition includes logo on signage and other branding with sessions; mic recognition from master of ceremonies or moderator; digital opportunities, and more. Select from:
 
Monday training series targeting the Certified Parking Professional (CPP) audience and brand your company with all levels of parking professionals who are interested in learning the best practices from industry experts in this half-day education extravaganza.

Wednesday morning "How To" and "Strategy Series" education sessions for attendees wanting to learn more practical tactics on conflict management, guidance & enforcement as well as managing customer experience, autonomous fleets and parking with smart data tools. These sessions presented by industry experts will appeal to a large audience who will see your brand authority.

EXPO HALL ITEMS & EVENTSPrices start at $5,000

Lunch on Wednesday, located in the Expo Hall, will feature F&B items for all attendees. Grab their attention while handing out your sponsor-produced booth driver giveaway. As the sponsor, you'll be recognized on event signage, mobile app, and more.

Breakfast on Thursday, located in the Expo Hall, will feature F&B items for all attendees. Grab their attention while handing out your sponsor-produced booth driver giveaway. As the sponsor, you'll be recognized on event signage, mobile app, and more.

Wednesday's Lunch & Thursday's Breakfast can be bundled together at a special rate.

Water Coolers, located in the Expo Hall, include your custom brand messaging at each bubbler station. Sponsor can supply your own disposable cups and/or logo fill-able water bottles for attendees to use. 6-8 bubbler stations included.  

NEW!! NPA's Power Pitch Stage, a 600 sq. ft. branded destination for buyers to hear about specific products & services to resolve their existing parking challenges. Selected presenters will connect innovation to real-world results in fast-paced short demonstrations turning the 3-day Expo exploration into a smarter and more informed buying experience. As the sponsor, you'll be branded and visible on printed/digital collateral promoting the Power Pitch Stage, on event signage, mobile app, and offered a presentation slot.

 • NEW!! Legacy & Legends Package: Legacy parking companies will celebrate & showcase their "story" from 1960's to current with representation in the Legacy & Legends 75th Anniversary Lounge. This 400 sq. ft. branded space will feature printed posters from these sponsors, an NPA birthday cake celebration for all attendees, and other recognition in NPA's Parking magazine, digital collateral, and more. Celebrate your company's 60+ years in the industry with other authentic parking legends.  

MERCHANDISE and SWAGPrices range from $2,500 - $6,000

  • Supply an item to be picked up by attendees at the On-Arrival Lounge, the destination for Convention SWAG. Your sponsor-produced giveaway will be pre-approved by NPA to avoid duplicates. Get your "brand in their hand". We request 500-600 pieces.

  • Tell your brand narrative & story on a custom designed meter board located in the main footprint of Convention and seen by all attendees. Very limited availability.  
PARKING MAGAZINE ADVERTISING & BUNDLESPrices range from $1,500 - $7,500

• Select from a postcard inserted in the September Convention issue in Parking magazine. Or, produce a half, full or two-page Market Maker combo ad, or advertorial, digital, printed and mailed to all NPA members. Add on a digital banner ad on NPA's home page to expand your visibility & create a custom bundle. 

SOCIAL MEETINGS AND RECEPTIONSPrices range from $3,500 - $20,000

NEW!! Celebrate the Great Groups of NPA with a spotlight on New Members. This sponsorship includes celebrating New Members at the Great Groups Neon Lights reception on Monday with your own sponsored destination, and celebrating and recognizing NPA's New Members at their own Town Hall education session. Your brand narrative will be at the forefront to welcome all New Members into NPA.  Your sponsorship will also include logo signage at the sponsored destinations, a sponsor-produced giveaway, and logo branding on relevant collateral. You will also receive a contact list of New Member attendees at Convention.  

NEW!! The MARKET LEADERS Reception on Sunday evening is the exclusive networking event for a limited number of exhibitors to meet & interact with NPA's Board of Directors and VIP Members. The MARKET LEADERS Reception sponsor will brand the location with logo signage, a sponsor-produced giveaway, and logo recognition on relevant collateral. This is a must attend event for those qualified exhibitors who want one-on-one time with NPA leaders.
   
VIP Experience Lounge open during Convention is an exclusive destination, located in the center of the Convention footprint, and used by VIP Dignitary & Trustee members who need a more private space to network, conduct business or relax. Comfortable seating, and food & beverage are provided each day. Your sponsor branding will be on all pre-Convention communication to VIPs, and onsite branding includes bold logo visibility in the space, on directional signage, and the sponsor will have a reserved table for your meetings. Sponsor can provide pop-up banners and sponsor-produced giveaways or collateral for all VIPs to take.    

SOLD!! Coffee Station is open Tuesday & Wednesday morning for attendees to get coffee before (or between) morning sessions. Located near the Expo Hall and the session breakout rooms. The sponsor can provide branded cups, sleeves and napkins, as well as pop-up banners. Your sponsorship will include logo signage at the destination.

Dynamic Video Screen showcases your brand at the video stand destination, located in a high-traffic area and running during Convention hours. Your sponsorship includes 2 video commercials (15-30 seconds each) in a rotation with the Convention Schedule at a Glance and other sponsored video commercials in a loop. Attendees will your brand narrative in your custom videos at least 40 times per day.   

Past Chairman’s Luncheon is a perfect sponsorship for any NPA member to celebrate the dynamic and influential group of NPA’s past Board Chairs.
 
Social Connectors offer attendees the opportunity to enjoy mingling, networking, and added interactive experiences while at Convention. Outside of conference hours, this exclusive sponsor of all Social Connectors, connects parking professionals in a relaxed social setting. All the events have limited space and are available on a first come, first served basis. Recognition includes branding and signage at the destinations, sponsor-produced credentials, and other visibility TBD. Social Connectors are events for attendees to purchase for an additional fee. Click here to see social events page.


Select your Ideal Sponsorship Package Today. 
Contact Stacy at StacyHudson@WeAreParking.org for details.
Stacy

 



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