Ahead of the Curve

Frontline Focus | Marketing Mobility | CPP Courses

Ahead of the Curve

Enter the Ahead of the Curve Learning Zone to keep in the know and be fully prepared with these business intelligence focused programs. All sessions included in your PMX LIVE Access Pass.

Broadcast Live at PMX LIVE & On-Demand Until 4/30/2021
Available until 4/30/2021

LIVE ONLY: Digital Disruption and the Age of Innovation
PMX LIVE 2020’s keynote address will feature best-selling author, and digital disruption guru, Erik Qualman. Erik will use his revolutionary video-storytelling capability to demonstrate how parking companies can manage digital disruption in the coming decade, stay ahead of the social media curve, and exploit the power of digital media.

Economic & Real Estate Trends Shaping the Marketplace
Hear a C-suite level presentation by CBRE Group, Inc., the world’s largest commercial real estate services and investment firm. The session will examine the current state of the commercial real estate market, and the outlook for asset owners, parking operators and other stakeholders.
Spencer Levy
Chairman of Americas Research and Senior Economic Advisor

Lessons from the Lockdown: What Parking Entrepreneurs Learned During the COVID-19 Crisis
Back to work, but are we back to normal? Join a panel of CEO’s, transportation directors, and mobility managers as they reflect on how the parking industry changed and adapted during the lockdown. The panel will address leading during a crisis, adapting to the abnormal, maintaining mission focus, and planning for the new future.

Isaiah Mouw
Senior Vice President – Municipal Operations
REEF Parking

Brian Bush, Vice President Parking, ABM
Will Cook, Exec. VP & COO, Colonial Parking
Jack Chang, Chief Technology Officer, Towne Park


Cloud Nine: Preparing Your Parking Enterprise for Cloud-based Technology Solutions
What can parking operators do to ensure that their operation is digital-ready, cloud-ready, or MaaS-ready? A panel presents the framework for successful transformation and readiness.

Panel also discusses the state-of-the-art in shuttle service provision from onboard cameras to GPS tracking systems, to user apps and more.
RJ Juliano, CIO & Director of Marketing, Parkway Corporation
Neil Golson, EVP, Marketing & Strategic Partnerships, FlashParking
Tov Arneson, Vice President of Product, REEF Parking

Parking Asset and Portfolio Management Post COVID-19
Take a critical look at your book of business through the eyes of an investor. Is your portfolio of business balanced? Does it include a complement of client types that minimize risk? COVID-19 cost parking business—plan for alternate revenue. In this program:

  • See how an investor looks at a parking operation
  • Get insights on financial metrics and key performance indicators to focus on
  • Find out how to analyze the marketplace your enterprise operates within
  • Explore client channels how to customize your business model
Andy Bess
Hero Investments, LLC

Matt Adey, EVP, Platinum Parking

Automated Parking from an Asset Owners Point of View
With physical distance space & sanitization in the post-COVID-19 era, has automated parking’s day arrived? Examine automated parking from an asset owner perspective. Is it a viable business opportunity? What are the latest design trends and service characteristics? What challenges accompany automated and mechanical parking? How can they be managed?

David N. LoCocoPresenters:
David N. LoCoco
Principal and Director of Parking Design
Watry Design Inc.

Paul D. Menzies, Owner, Laconia Development LLC
Michael Dennison, Founder and President, Parkworks

RESET: The Trend is Your Friend: Where Parking Goes Next
Get immediate insights from trending reservations and parking demand data. This program will take a close look at recent parking trends to examine what data predicts about parking demand. If you are trying to plan your budget, get data to make better decisions.

Mark LawrencePresenter:
Mark Lawrence
Founder & CEO

Jeff Eckerling, Chief Growth Officer, SP+
William Clay, Chief Operating Officer, Premier Parking
Will Spielhagen, Managing Partner, Peak Parking

RAMP: Demand Generation in a Post COVID-19 World
Do you know how to win back business and market in a post COVID-19 world? Is it all going to be about low contact, high tech and social/mobile. Where does white-glove service fit in? Learn about innovations in demand generation to build customer confidence, capitalize on technology and drive revenue per space.

Ben MontgomeryPresenter:
Ben Montgomery
Premium Parking

DRIVE: Outlook of Mobility Trends: Public Transit and Parking Demand
This session will analyze the holistic trends across the various sections of mobility. Join us to:

  • See how COVID-19 has impacted parking demand, public transportation, and micro-mobility activity
  • Discover the latest market trends powered by real-time parking data
  • Get insight from industry leaders on changing consumer behaviors and best practices to accelerate recovery

Wen SangPresenters:
Wen Sang
Smarking, Inc

Phillip Garcia, Program Manager, Transportation, Facebook
Jay Kim, P.E., Assistant General Manager - Mobility Management, Los Angeles Department of Transportation
Joshua Benson, Deputy Commissioner for Traffic Operations, New York Department of Transportation

FLOW: Cashflow, Parking: A Silver Lining for Asset Owners
For asset owners parking can offer significant cashflow. Find out how customer loyalty, specialty programs and multi-purpose use of a facility can fuel cash flow from the parking asset. Learn how to approach the parking asset as parking hub and logistics hub to use every square foot of space. This program outlines the services and cashflow you can generate with lines of business, channel and loyalty approach to parking assets.

Rick WestPresenter:
Rick West
CEO, Millennium Garages & 
Managing Member, West FSI

How Valet Operations Can Survive and Thrive Post COVID-19
With hotels and restaurants closed and sports effectively cancelled as a result of COVID-19, no sector in the parking industry has been as greatly impacted as valet operations. How can a valet operation survive in a post COVID-19, socially distanced world? Join a panel of experts who will explore this topic, examine the winning strategies, and discuss what lies ahead.

Andrew Pringle, Regional Business Development Manager, Platinum Parking

Monique Dodd, Prestige Parking
Aaron Chaves, Vice President of Operations at PCAM
Ken Lovegreen, CEO, TEZ Technology

Making an Impact: The Economic Benefits of the Parking Industry

NPA’s recently released economic impact study, authored by Ernst and Young, presents the most comprehensive and up-to-date information on the substantial contribution that the parking Industry makes to the US economy. Amongst other findings, the report shows that the industry generates $131 billion in revenue and directly employs almost 600,000 employees.

In this informative program, the report author, Caroline Sallee of Ernst and Young, examines the key take-aways from the report and demonstrates how NPA members can access and use this data via a custom-designed online portal.

Caroline M. Sallee, Senior Manager, Quantitative Economics & Statistics (QUEST), Ernst & Young LLP



Sponsored By:

ABM logo