NPA Convention Education

Each year, NPA brings experts, entrepreneurs and thought leaders to you for critical business perspectives, a look into the trends shaping parking and the top leadership/management practices to help you succeed as a leader.

The NPA Convention and Expo is the conference that connects you with thought leaders who are at the forefront of the industry and helps you build your knowledge and professional expertise to lead and succeed.

General Sessions:
Johnny Cupcake Awards David Damus Marc Baumann
Keynote: Driving Revenue by Creating Fans & Followers
Tuesday, October 3
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Innovation Awards Luncheon
Tuesday, October 3
Damus CEO Leadership Forum:
Interview with Marc Baumann, CEO, SP+

Wednesday, October 4

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Early Morning Breakfast and Featured Presentation:

Uber: The Shared Economy and Its Effect on the Consumer Experience

Wednesday, October 4, 7:30 - 9:15 a.m.

Session Schedule:

7:30 - 8:15 a.m. Enjoy early morning breakfast courtesy of NPA
8:15 - 9:15 a.m. Education program

1st Time Ever... NPA brings you technology movers & shakers changing the transportation landscape and impacting the parking industry. Get business intelligence and insights on the changes shaping the parking market, consumer behavior and business growth.

With Uber’s rise in popularity, advocates, champions and detractors have emerged. Find out how Uber navigates this space by providing a quality consumer experience, and easy to use technology.

Jeff Marshall, U.S. Head Centers for Excellence, Uber

Jeff Marshall is the Head of Uber’s US Centers of Excellence as he discusses Ubers’ role in the transportation space, examines the company’s vision for its future, and the future of the personal transportation experience. He holds a Masters and an MBA from Stanford. Previously, he served in a corporate Development role with Facebook. Earlier, he served in the United States Air Force. Jeff Marshall of Uber—gives you a bird’s eye view of the direction Uber plans to take and the company’s focus on technology and consumer experience.

Waze: How Smart Cities Change the Future of Parking & Transportation
Wednesday, October 4, 9:30 a.m. -10:30 a.m.

Find out how connected consumers expect and demand instant access to information that streamlines how they navigate cities, streets and parking to better manage their journey. What is Waze doing to create a connected community through massive shareable data? Why does mapping drive the connected consumer experience? What does it mean for the parking industry?

Di-Ann Eisnor, Waze evangelist for crowd sourced navigation, is engaging industry, government, and technology in the conversation on how cities of tomorrow will function and how data and the connected community function at street level. Learn more about Waze, Google’s automated vehicle plans and why this is central to Google’s strategy.

Di-Ann Eisnor, Director of Growth, Waze

Di-Ann Eisnor is director of growth for crowd-sourced navigation and real-time traffic application, Waze, now part of Google. Working across users, governments, international media and local community groups, Eisnor continues to spearhead the company's global initiatives to make connected cities a reality and to grow Waze into new markets and new products.

Education Tracks:

Peak Performance: Sessions focusing on strategy and big picture thinking.

Future of Parking: Mobility & Shared Parking: Mobility, Smart Parking, Automation, Shared Parking and more. Featuring sessions with top execs from Uber and Google's Waze.

NextGen Talent: Education on talent acquisition, retention & connecting with today’s hires.

Business of Parking: ROI Best practices in operations and management for commercial and public parking leaders

Certified Parking Professional: Preparing you for the industry's foremost certification
Certification & Credentials:

CPPNPA Healthcare MasterClass: In depth program focusing on the unique aspects of hospital/medical center parking. From patient care to operations to the importance of customer service scores. Courses held on Thursday. Attendees will receive 6 credit hours and a certificate upon completion of the MasterClass. Included in conference registration. Learn more.

Certified Parking Professional: Preparing you for the industry's foremost certification. Get in-depth knowledge about how to prepare for the certification process by connecting with peers and the resources you need to help you successfully earn the CPP designation. CPP track held on Monday. Included in conference registration. Learn more.

Valet Ambassador Skills Certificate: Certificate program for valets, new valet managers & parking pros seeking tips on hospitality service. If you have event, restaurant or arena responsibility—this program is for you. Learn more.
Commercial & Valet Operator, Exclusive Members Only Program:

NPA University, The Executive Training Program
Special conference within the convention for up & coming commercial and valet parking managers/leaders.

Program includes 1 day intensive leadership/management training, with leadership assessment on Monday. All access Convention & Expo Pass on Tuesday. Priority access to NPA Speed Mentoring.

Separate registration. Learn more.
Interactive Peer to Peer Sessions:

NEW Speed Mentoring: More experts, more insights. Test an idea. Solve a problem. Get advice. Learn more.

Think Tank: Disruption, Automation and Change. Hot Topics & Dynamic Shifts. Learn more.

Session Types:

Workshop & Presentation Sessions: Classroom setting encourages learning

Case Studies: Benefit from your peers' successes Panel Sessions: Q&A format answers your burning questions

Roundtable Discussions: Collaborate with your peers on hot topics in parking
Hot Topics:
What's hot now? Let us know what your must-discuss topic is and we may just add.
Early Bird Sessions:
Get a jump-start on your day with focus how to sessions.